TOURISM COMMITTEE – Meeting Minutes

June 27, 2007

2:00 p.m., RTC – County Building

 

The Tourism Committee of the Comprehensive Plan met on June 27, 2007. Those in attendance included: Brett Hollern, Somerset County/G.A.P.; Paul Wiegman, Confluence Tourism Association; Cindy Wickham, Daily American; Ian Koval, Interested Citizen; Kerri Burtner, CP Coordinator; Ron Aldom, Chamber of Commerce; Lee Newell, Chamber Tourism Comm./FNB/Italian Oven; Geoff Miller, Woodland Marketing Mgmt.; Charles Fox, Somerset Historical Center; Chris Burtner, D.M. Bowman; Annie Urban, LHVB; Susie Harshbarger, Oakhurst Tea Room; Brad Zearfoss, Planning Commission; Jim Marker, County Commissioner.

 

1.      Education – Susie Harshbarger gave an update on the progress of the Tourism sub-committee focusing on education opportunities on the trail. She reported that the sub-committee is in the research phase of developing a trail-based physical and educational activity to be implemented in an elementary school in at least one trail town. Committee members include Susie; Kerri Burtner; Cathy McCullum, Progress Fund; Rebecca Robertson – Progress Fund intern; and Acacia Kreger.

 

The committee plans to propose this pilot project to the Rockwood School District. Lee Newell said he could assist us in making initial contact in that district. It was mentioned that Lower Turkeyfoot is building a spur from their school to the trail and that their new Superintendant is from NH.

 

The curriculum will be for fifth grade students and will incorporate science-based learning with activities on the trail. One idea is to have students identify and place flora signage on the trail so that they will be compelled to bring their family members onto the trail to show them their work.

 

So that the sub-committee is not reinventing the wheel, they will be meeting with a lady from the Appalachin Trail who has developed a similar program in Harpers Ferry, WV. That meeting will take place on July 20, 2007.

 

Brett Hollern suggested Tom Jones as a resource for the sub-committee. Mr. Jones is a high school teacher who has developed curriculum around a fossil site that exists between Rockwood and Garrett.

 

2.      Gateway Signs – Several members of the committee reported on the submission of a grant application for Growing Greener II funds to pay for three gateway signs into Somerset County. The three signs are part of a larger initiative to have sixteen gateway signs in place on all major and semi-major roadways into the County. Lee Newell and Kerri Burtner are filling out the application and submitting it on behalf of the Chamber of Commerce. The funding request is for signs to be constructed on the Northern entrance on U.S. Rt. 219 and on the East and West entrances on Rt. 31.

 

A sub-committee met about the signs and a prototype was designed by EADS Group. The signs say “Welcome to Somerset County.” SCI-Somerset has agreed to have their masonry students construct the stone base and set the manufactured welcome sign. Native stone will be used in the construction. It was recommended that civic organizations be given the opportunity to plant native flowers and trees to help beautify the signs.

 

Annie Urban of the Laurel Highlands Visitors Bureau suggested that the signs say, “Welcome to Somerset County” with “in the Laurel Highlands” in smaller letters underneath. A conversation ensued and it was suggested that a motorist would have a difficult time reading all of that while driving. On the flip side, it was also stated that such wording could help support our grant application in the Pittsburgh 250 process, since it puts a regional emphasis on our signs and that is something Pittsburgh 250 is looking for.

 

The sign sub-committee is planning to apply for grant money through Pittsburgh 250, to pay for additional gateway signs on East and West Rt. 30, and East and West Rt. 40. Rt. 30 is the Forbes Trail which is a main factor in the Pittsburgh 250 celebration. Annie Urban suggested we partner with Olga Herbert at the Lincoln Highway when applying for the Pittsburgh 250 grant.

 

One current roadblock to this sign plan is cooperation from PennDOT. To our knowledge, no other counties in the state have this type of welcome sign. Since some of these signs will be constructed in PennDOT right-of-ways they are questioning the project. A meeting has been scheduled with the County Commissioners and PennDOT on July 19, to discuss this project. We hope to find another PennDOT district who has had similar signs constructed so that we can use their process in support of our project.

 

While we were on the topic of signage, Ron Aldom said New Enterprise has offered their conveyor belt tube that crosses Rt. 31 by Hidden Valley to be painted as a welcome sign or advertisement. The group that wishes to do so must fund the painting. Due to the tube being high in the air across a main road, it would be nearly impossible for any group to do the painting on their own. Painting it would require the use of professional painters and perhaps the use of PennDOT to limit traffic while the painting is being done.

 

3.      Tourism DVD – Ron Aldom reported that the tourism video from the late 1990s is being updated and will be distributed in DVD format instead of the original VHS. It will also be available for viewing on the Chamber web site and can be reduced in size to be put on other sites.

 

Additions to the video include the Great Allegheny Passage tunnel, the Quecreek Rescue Site, and Flight 93. Ron said the National Park Service was excited to be included in the video and that the filming and script were done very tastefully. Another change from the original video is the focus on shopping. It is no longer centered just on Somerset, but now includes shops in many of the County’s towns.

 

The Chamber has $10,000 towards this project but needs another $5,000 to complete it. Ron is working with some area businesses to try and get sponsorship money. There are some companies who wish to use the video as a recruitment tool for potential new employees.

 

The video has an anticipated completion date of late July 2007. There will be two versions of the video – one will be aimed at tourists and the other will be for businesses to educate their staffs on the economic impact of tourism.

 

4.      Next meeting – it was decided that the next meeting will be held in September. Committee members will be contacted in mid-August with a date, time and location.